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OpenAI will introduce ads to ChatGPT's free and low-cost plans to boost revenue amid huge AI infrastructure spending, while premium users remain ad-free. This may pressure competitors and generate si…
Microsoft shares rise as OpenAI plans to introduce ads in ChatGPT’s free tier, boosting potential revenue and snapping a losing streak amid positive analyst sentiment.
Microsoft's capital expenditures rose 74% YoY to $34.9B, with plans for faster growth in 2026. Meanwhile, OpenAI, backed by Microsoft, plans to add ads to ChatGPT to diversify revenue.
OpenAI clarifies that there are no current tests for ads in ChatGPT, signaling a cautious and thoughtful approach toward potential future ad integration.