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Amazon expands its advertising dominance by integrating Prime Video and retail data, boosting ad revenue potential amid strong competition with Netflix and Warner Bros. Discovery.
Amazon Advertising Services reported strong 23% sales growth in Q2 2025, highlighting its leadership in retail media amid increasing competition from PayPal and Walmart's expanding ad platforms.
Amazon’s ad business surged in Q2 2025 with 22% ad revenue growth; Amazon is scaling its DSP and CTV reach through partnerships, giving it an edge over pure-play ad tech rivals despite valuation conc…